Window graphics for the House of Photography, Covent Garden

BRIGHT has been heavily involved with FUJIFILM’s House of Photography store in Covent Garden since its inception in 2019, creating visual concepts, a website, app and more – so when the time came for a refresh, we were the natural choice.

This time, Fujifilm tapped into our signage skills, requesting the design and production of graphics for the windows and furniture inside the store. We used vinyl, including one low-tack section on the windows, so it can be updated easily with fresh content when required.






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The brief

To design, print and instal a set of graphics, including vinyl decals for the store’s windows, plus informational interior graphics on tables and lifts.

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What we did

After our design team let the creative juices flow, creating a colourful and eye-catching display, we reverse printed the graphics onto optically clear vinyl, backing with white to give a perfectly crisp look.

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The outcome

Using our in-house designers, printing studio and skilled team of installers, Bright Signs managed this project seamlessly from concept to delivery – creating a revitalised storefront, with real wow factor for this global client.